Susan Sherr, Ph.D., Research Director
Susan's responsibilities at SSRS include project management and oversight, questionnaire development, weighting, data analysis and reporting. Prior to joining SSRS, Susan was a senior project manager at National Analysts Worldwide, a market research and consulting firm in Philadelphia. Susan also spent five years as an assistant research professor at the Eagleton Institute of Politics at Rutgers University. In that position, Susan directed research and programming in the area of civic engagement and political participation, particularly among young Americans. She took special pride in working with high school and college students to get thousands of their classmates registered to vote. While at Rutgers, Susan taught courses in Mass Media and U.S. Democracy and Political Campaigning. She has published papers in Political Communication and PS, Political Science and Politics.
Susan received her Ph.D. in Communication from the Annenberg School for Communication at the University of Pennsylvania. She graduated Summa Cum Laude from Brandeis University with a B.A. in English and American Literature. Susan and her husband live in Wallingford, PA. with their son and dog, both of whom have a talent for singing loudly and with enthusiasm.
Professional Associations:
AAPOR
NCA (National Communication Association)
ICA (International Communication Association)
Publications:
"Eliminate the Negative? Categories of Analysis for Political Advertising" Crowded Airwaves: Campaign Advertising in Modern Elections. Ed. James A. Thurber, Washington, DC: Brookings. 2000. (Kathleen Hall Jamieson, Paul Waldman and Susan Sherr).
"What Is Happening Now? The Quality of Campaign Discourse." In Everything You Wanted to Know About Politics and Why You're Wrong, edited by K.H. Jamieson. New York: Basic Books, pp. 49-53; 2000. (Susan Sherr, David Dutwin, Paul Waldman, and Kathleen Hall Jamieson).
"The Enthymeme Gap in the 1996 Presidential Campaign: Gender and Voting Behavior in the 1996 Presidential Election" PS: Political Science & Politics. March 1999. (Kathleen Hall Jamieson, Erika Falk and Susan Sherr).
"Scenes from the Political Playground: an Analysis of the Symbolic Use of Children in Presidential Campaign Advertising." Political Communication. Jan. 1999.
"Our Children, Our Enemies: Media Framing of Children at Risk." Pictures of a Generation on Hold: Selected Papers. Eds. Murray Pomerance and John Sakeris. Media Studies Working Group: Toronto. 1996.
